Seller Guidelines

Sign In/ Registration

Here at ABERUK, we try to provide buyers and sellers with a unified platform on which one can purchase or sell books, both used and new books. As a merchant on the platform, you will be required to sign in, and thus be a part of our network as a registered user. The process is made simple for your benefit.

As the first step, you will have to register your company or self as a merchant on our website. Let us know your purpose by navigating to the ‘Sell With Us’ link provided on our website. Fill out your details in the form provided, and hit the ‘register’ button. This will immediately send out an update to our team, from which we will start the next part of the process.

The following stage of this is up to us, wherein we perform a mandatory background check and verify the details you have registered with. This is basic company policy. Once we have verified the seller’s integrity, we put you on our database. You will be updated about the completion of the process, and will be given login credentials from which you can navigate through the platform as a seller. Edit your catalog and be on your way to sell!

The final step simply involves writing out product descriptions and providing us with high-resolution images of the products you wish to sell. Do not worry, you are not charged any premium or any amount at all, until you have first made a sale.

General Rules and Policies

These are simple guidelines chalked out for you so that you know what to expect when you are doing business with ABERUK. We strive to build a fair, trusted and safe environment for you to trade in.

The user agreement is of utmost importance, because it lets us know that you comply with the rules set down by ABERUK. More importantly, it lets us know that you agree with our given policies, and wish to continue trade knowing fully well what rules we follow, and that going against any of them is actionable by law.

The general policies that we have apply to everyone across the board. These regulations are not just guidelines for external merchants, but are rules followed by our very own staff as well. This area has been designed to keep your identity and your privacy safe.

We ensure that our rules apply to every individual, regardless of whether they choose to buy or sell on our platform at different times. Our very basic policies are followed even by the internal team here at ABERUK. We have basic policies against using religious terms in a profane manner or spamming keywords unnecessarily. If quality standards are low, it is a direct reflection of our website, our platform and our goals. We take this very seriously, and implement it in all areas while we can.

We would like to minimize the risks for all members that use the website. Violation of any of our policies could lead to serious action, including the cancellation of your listing, the suspension of your store, suspension of your account on our website, adding limitations to the privileges you have on ABERUK. If there is anything extremely severe, there will of course be legal action necessary.

Prohibited and Restricted Items

The following items are disallowed in terms of buying or selling on our Internet platform. Any attempt to sell the following could lead to legal action and the cancellation of your listing.

  1. Adult Material including pornography and sexually suggestive items or reading material. Literature, media or magazines of any sort that fall under this category will be declined. Escort /prostitution services are prohibited.
  2. Alcohol is not supposed to be promoted through the material here
  3. Animals and Wildlife Products - examples include live animals, mounted specimens, and ivory
  4. Artifacts prohibited for sale
  5. Beta Software
  6. Bootleg/Pirated Recordings
  7. Brand Name Misuse
  8. Bulk marketing tools which include email lists, software, or other products enabling unsolicited email messages (spam)
  9. Cable descramblers and black boxes which includes devices intended to obtain cable and satellite signals for free
  10. Catalogue and URL Sales
  11. Child pornography which includes pornographic materials involving minors
  12. Copies of unauthorized Copyrighted materials whether in electronic or physical form or any other medium which may not be in existence at present
  13. Counterfeit Currency and Stamps
  14. Drugs and drug paraphernalia which includes illegal drugs and drug accessories, including herbal drugs like salvia and magic mushrooms
  15. Drug test circumvention aids which includes drug cleansing shakes, urine test additives, and related items
  16. Embargoed Goods and Prohibited Countries
  17. Endangered species which includes plants, animals or other organisms (including product derivatives) in danger of extinction
  18. Event Tickets
  19. Firearms, Ammunition, Militaria and Knives
  20. Fireworks, Explosives and Explosive Substances; toxic, flammable and radioactive materials and substances
  21. Gaming/gambling which includes lottery tickets, sports bets, memberships/ enrolment in online gambling sites, and related content
  22. Government IDs and Licenses which includes fake Ids, passports, diplomas and noble titles
  23. Hacking and cracking materials which includes manuals, how-to guides, information, or equipment enabling illegal access to software, servers, watomites, or other protected property
  24. Hazardous and Restricted Items
  25. Human Parts and Remains
  26. Items Encouraging Illegal Activity – examples include an eBook describing how to create methamphetamine
  27. Miracle cures which includes unsubstantiated cures, remedies or other items marketed as quick health fixes
  28. Multi level marketing collection fees
  29. Copyright unlocking items that includes Mod Chips or other devices designed to circumvent copyright protection
  30. Movie Prints
  31. Offensive Material - examples include ethnically or racially offensive material or any literature, products or other materials that: a) Defame or slander any person or groups of people based on race, ethnicity, national origin, religion, sex, or other factors b) Encourage or incite violent acts c) Promote intolerance or hatred
  32. Offensive goods, crime which includes crime scene photos or items, such as personal belongings, associated with criminals
  33. Police, Army, Navy and Air force Related Items
  34. Pre-Sale Listings
  35. Prescription drugs or herbal drugs or any kind of online pharmacies which includes drugs or other products requiring a prescription by a licensed medical practitioner
  36. Promotional Item
  37. Real Estate
  38. Regulated goods which includes air bags; batteries containing mercury; Freon or similar substances/refrigerants, chemical/industrial solvents, government uniforms, car titles or logos, license plates, police badges and law enforcement equipment, lock-picking devices, pesticides; postage meters, recalled items, slot machines; goods regulated by government or other agency specifications
  39. Replica and Counterfeit Items including imitations of designer goods; items without a celebrity endorsement that would normally require such an association, fake autographs, counterfeit stamps, and other potentially unauthorized goods
  40. Ringtones
  41. Stocks and Other Securities or related finnancial products
  42. Stolen Property
  43. Surveillance Equipment
  44. Tobacco and cigarettes includes cigarettes, cigars, chewing tobacco, and related products
  45. Traffic devices which includes radar detectors/ jammers, license plate covers, traffic signal changers, and related products
  46. Weapons which includes firearms, ammunition, knives, brass knuckles, gun parts, and other armaments
  47. Wholesale currency which includes discounted currencies or currency exchanges
  48. Work-at-home information
  49. Matrix sites or sites using a matrix scheme approach
  50. Any kind of services not related to products
  51. Any commodity or service that does not comply with international, federal, state, or local rules and regulations, which may or may not be mentioned above. Indian national standards are expected to be respected in any legal aspect for all citizens of the country. It is vital that we adhere to this to the best of our knowledge.

Keyword spamming policy

We have a strict policy against spam, and the overuse of keywords just to generate hits on an online platform. While the technique is easily abused to get early and quick traction, it leads to overall quality of the website and the user experience dropping rapidly, which is something that we cannot afford to let happen. We strive to be the market leaders in an industry that is relatively untouched, and thereby do not need to resort to such tactics to generate views and impressions. Again, merchants that incorporate such mechanisms over proper descriptions and good products will be removed from our listings, and banned from becoming a user on our website.

Links policy

When you are tying up with us as a vendor, it is important for you to know that the links policy is quite straightforward, and allows for a good band of freedom. We allow third party listings to be added in the form of links and embedded links. Get in touch with one of our executives to help let us guide you through the procedure, and what may work best for your website. You may contact ABERUK team at merchant@aberuk.com

Intellectual property rights

We follow basic IP rights and regulations as per the law. As a seller, we expect you to ensure a lack of plagiarism or theft of intellectual property of any form. For the same reason, ensure that your products are what we require and your descriptions are accurate if you wish to make a good number of sales on ABERUK.

Pricing Policy

Apart from all the mentioned hygiene factors when it comes to basic legal obligations, we expect sellers to provide consumers with the best rates in the market. Along with fair pricing, we also appreciate an established client interface or communication system. This helps you build credibility as a seller at the same time.

Customer Communication Policy

Sellers/merchants at ABERUK are prohibited to communicate directly with buyers for any pre-sale, order, payments, shipping, post sale or returns related matters. Merchant’s involvement in direct or indirect marketing communication to buyers is not allowed. Any such communication should only happen through ABERUK. For any product enquires, shipping/delivery etc., ABERUK is the intermediate channel of communication between buyer and sellers. Sellers/merchants should not be engaged in any communication with the buyers.

Violations of policy may result in a range of actions including product listing cancellation / account suspension.

Privacy Policy

This document is an electronic record in terms of Information Technology Act, 2000 and rules there under as applicable and the provisions pertaining to electronic records in various statutes as amended by the Information Technology Act, 2000. This electronic record is generated by a computer system and does not require any physical or digital signatures to make the terms of this policy binding.

At ABERUK.com, we stress the need for data protection, and understand its importance in terms of building trust with you as a consumer. We are proud to share with you our absolute commitment to maintaining your privacy and securing your information. We strive to provide our customers with a safe and friendly environment where it is possible people to come and exchange goods. Our strict policy laws ensure that you have exactly such a platform that is conducive to such online transactions.

ABERUK gives you a guarantee that we will not provide your information publicly on any platform, and will not rent or sell any of this information to third party associates either. We do not promote any other affiliate in this manner, and ensure that our consumers get exactly what they have signed up for.

The information we collect from you as a customer is strictly to simplify the procedure of making transactions and purchasing from our website. We have no intention of causing you to receive irrelevant spam emails and other such things. We may use some basic demographic information for the sake of our own targeting and retargeting. However, none of this will directly affect you as a user, or even compromise your right to privacy while you are associated with our website. There is no way that any sensitive information will be released.

For advertisements and other such features from our website, you have an actively checkable or un-checkable option when you sign up as a user to receive. In the case of selling to third party affiliates however, we only sell out aggregates if necessary, and absolutely no personal information that could jeopardize your rights to privacy and security. No information is ever given out without consent of the consumer. In the same manner, no unwanted information is received by the consumer without consent either.

When users list classified advertisements, and the ads receive expressions of interest, the interested party will be given the contact information of the listed user, thereby leaving the next step to the user’s discretion. This way, you are protected in case you do not wish to give out any information or continue with the process.

While we do handle service providers internally to track certain data for our benefit, we guarantee an assurance that the information handled during this process is completely risk-free. Even if other organizations are privy to any internal data, they are bound by legal documentation to maintain a non-disclosure of this data. Any such tie-ups are strictly monitored, always with a loop ensuring the safety of our consumers and registered users.

Children’s privacy is a major concern today in online networking and Internet platforms in general. We only serve majors (those of the age 18 and above), thus making sure that children are not at the risk of divulging details that are not required or safe. The Indian Contract Act of 1872 binds us against allowing minors to use a merchant platform to avoid any such situations.

If we are to use any of your data internally, we will first request for consent directly with you, the registered user, with a prior notice of at least ten days. This gives you ample time to make an informed decision about such matters.

We comply with the Information Technology Act, 2000 along with all the rules made there under. The contact details and any other mandates of the Grievance Officer are published on the Site under the ‘User Agreement’ tab.


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